For the second year running, Culture24 is working with BBC History Magazine to produce a brochure for Museums at Night 2011.
The brochure, which is an A5 sized printed guide, will give participating arts and heritage venues a unique chance to have their event mentioned in print in a publication distributed widely across the UK.
Written in engaging advertorial style, rather than printing complete event listings, the Guide will round up events by theme to give a flavour of the diversity of the Museums at Night weekend (May 13 – 15).
We can’t guarantee that all events will be mentioned, but people who pick up the Guide to discover what the campaign is about will be encouraged to look up the complete Museums at Night listings through the Culture24 website, to find out what’s on near them.
“I’m delighted that we can offer this opportunity for the second year running,” says Culture24 editor, Richard Moss. “When we trialled it last year, museums, galleries and heritage sites really liked it and it’s great, in this newfangled digital age, to have something printed you can hold in your hand – a great complementary guide to all the detailed listings on the Culture24 website.”
The Guide will be distributed to every reader of BBC History Magazine together with Tourist Information Centres around the country. Participating venues will also receive Guides to distribute.
Last year, many museums and galleries used the Guides to raise awareness of the campaign in their local communities by placing them in local libraries and shopping centres. We were also delighted when several venues that couldn’t stage an event still offered to put out Guides for their own visitors.
Deadline: Register your Museums at Night events in the Culture24 database by Thursday 17 February for the chance to be included in the Guide.
If you need a reminder of your login details to register your events, simply fill in this form: https://culture24.wufoo.com/forms/forgotten-password/
For a step by step guide on registering your Museums at Night events, click here:
If you have any questions, please contact me on 01273 623336 or email email@example.com.