Nick and I are thrilled with the way the Museums at Night campaign is gathering momentum. As we’ve had the event data from Scotland’s Festival of Museums, Newcastle/Gateshead’s Late Shows and Liverpool’s Light Night uploaded into our database, yesterday we broke through the 300 event mark – and shared celebratory chocolate around C24 Towers to celebrate.
As of this morning there are 368 Museums at Night events registered in the database. In 2011 we had 467 events in total – and it looks as if we’re on track to beat this in 2012! Thank you to all the venue staff and volunteers planning these imaginative events – we wish you every success.
I’m currently working on a revised version of our PR Toolkit to help you promote your events. In the meantime you have 24 hours to request free copies of BBC History Magazine’s official Guide to Museums at Night – fill in this form by 11am tomorrow (Wednesday 4th April)!
And if you’re writing a press release about your Museums at Night event for your local media, or trying to come up with print publicity, take a look at these useful resources – free downloadable logos, customisable poster and flyer templates, and a paragraph about the festival to include in your Notes to Editors.
Rosie’s trip to Norfolk
I’m very excited to be travelling to North Norfolk tomorrow to speak at the launch of Victorian Nights, the Museums at Night cluster of events taking place across Cromer, Sheringham and Wells-next-the-Sea. If anyone reading this is coming to the launch as well, do say hello to me!
I’ll be following this up with a marketing training session for the local volunteers. I’m really looking forward to meeting the people involved in this wonderful programme of events – they’re even inviting visitors over the festival weekend to dress as Victorians!