Calling all venues: register your Museums at Night events by Tuesday 26 February!

A historic building at dusk with the lights on.

Bristol Museum & Art Gallery are preparing to open their doors after hours for the Museums at Night festival. Photo (c) Alan Russell

Culture24 has had an action-packed few days launching the Connect10 public vote, which seems to be reaching more people than ever before – in less than a week, over 10,000 votes have already been cast!

We’ve also been speaking to lots of museums and galleries about registering and publicizing your Museums at Night events, which this year range from Doctor Who sleepovers to bat walks and ghost hunts. (Looking for inspiration? Check out our Big List of Museums at Night event ideas.)

Our next series of themed press releases highlighting interesting Museums at Night events will be sent out to magazines on Wednesday 27 February. Your event can be part of this next round of publicity – but you’ll need to register it in our database by 5pm on Tuesday 26th February.

To register your Museums at Night event, log in to your Culture24 account here and add the new event listing, making sure to open the Programmes option and tick the box marked Museums at Night 2013.

screenshot demonstrating how to open and select the Museums at Night 2013 tickbox

Do describe your event making it sound as compelling as possible – what makes it unique, why is it unmissable, and what will visitors be able to experience if they come along?

If you haven’t yet confirmed your plans, but know that you’ll be doing something, you can log in and add as much detail as you can to your event listing as normal, but change the event status from Confirmed to Planning. This means that the Culture24 team will be able to see it and mention it in publicity, but it won’t be visible to the public until you log back in and switch the status to Confirmed.

screenshot showing how to change an event's status from Confirmed to Planning

And once you’ve added your event listing, please email any high-res photos of people having fun at your venue after hours, which we can share with the media. Here’s what we look for in publicity photos.

If you have any issues or questions, please call 01273 623336 or email

Finally, if your plans aren’t finalized yet and you can’t register your event on our database before this deadline, then don’t worry – we’ll be accepting event registration up until Museums at Night weekend. However, to make the most of the PR opportunities we can offer you, the sooner you can register your event details the better!

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